Digital Marketing Specialist

✅ Working alongside other marketing executives.
✅ Evaluating and developing our marketing strategy and marketing plan.
✅ Planning, directing, and coordinating marketing efforts.
✅ Communicating the marketing plan.
✅ Researching demand for our products and services.
✅ Competitor research.
✅ Working with the sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction.
✅ Identifying potential customers.
✅ Developing promotions with advertising managers.
✅ Understanding and developing budgets and finance, including expenditures, research and development appropriations, return-on-investment, and profit-loss projections.
✅ Developing and managing advertising campaigns.
✅ Building brand awareness and positioning.
✅ Supporting sales and lead generation efforts.
✅ Coordinating marketing projects from start to finish.
✅ Organizing company conferences, trade shows, and major events.
✅ Overseeing social media marketing strategy and content marketing.

Skills Required:
✅ EXTREMELY well organized & punctual.
✅ must be a self-starter, an out-of-the-box thinker, and a problem solver.
✅ Positive mentality and thinking.
✅ Great listener to drill down and find pain points.

✅ At least 3 years of marketing experience.
✅ Bachelor’s degree in business, marketing, communications, or a related field.
✅ Experience in marketing and running a marketing team.
✅ Proven marketing campaign experience.
✅ Effective time management skills and the ability to multitask.
✅ Strong copywriting skills.
✅ Attention to detail.
✅ Proven ability to manage budgets.
✅ Professional and proactive work ethic.
✅ High competence in project and stakeholder management.
✅ Excellent interpersonal, written, and oral communication skills.
✅ Experience with digital marketing forms such as social media marketing and content marketing. Competency in Microsoft applications including Word, Excel, and Outlook.
✅ SEO is a must. Content marketing, Email marketing, social media marketing, Facebook, TikTok campaigns, paid ads, SEMrush, google analytics.

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